Wednesday, June 21, 2006
Integrated Classroom Experience
I'm sure we can all breathe a sigh of relief now that our client presentations are over with. It has definately been an experience to say the least. I just want to take a moment and reflect on what this experience has taught me.
I know for me personally, I have already taken Consultation Skills and have done a similar project. By similar I mean, an outside client came to our class with an issue and we as students were asked to take on the responsibility of proposing a viable solution. So when this project was presented to us, I knew what I was in for. With Consultation skills, our client was the Shattuck Shelter and as much as I complained the entire semester, going through the entire process really taught me a lot. I know there are several of you out there that are taking both Consultation Skills and this class together during the summer, and you each deserve a KUDOS. The Shattuck Shelter service learning project was probably the hardest and most intense project I've ever been given at Northeastern. But it was probably the most worthwhile.
In all honesty, I think these two classes are probably the best classes any of us can take as Communication majors (especially for us who are organizational comm). By integrating what we learn in class into an actual hands on project, at least for me, is the best experience. Northeastern is known for it's co-op program, but I would argue that it's classes like this class and Consultation skills, that also prepare each of us for the "real world." As students who are career conscious (I mean co-op was probably a leading factor in each of us choosing to come to NU), classes like these are instrumental in helping us in the future. I know for me, I went on and on in every co-op interview I had, bragging about the service learning project and I'm sure in the future I will do the same about this WOM proposal as well. I think Northeastern should take advantage of Professors like Dr. Carl and Professor Dallimore, who understand that learning isn't all about knowledge recall but about application and evaluation. Josh, that Bloom's taxonomy is all for you.
I would urge any communications major to take both of these classes. Yes, they require a lot of work and consume rediculous amounts of your social life, but in the end it's worth it. When I have a prominent position in a well known consulting firm, I'll be thanking both Dr. Carl and Professor Dallimore for all their expertise. (How's that last paragraph for positive WOM??)
And on a side note, I just want to congratulate the entire class for a job well done. I really am proud of what we've all accomplished.-->
Tags: WOM word of mouth Word-of-Mouth Marketing buzz marketing viral marketing marketing communication