Wednesday, June 21, 2006
So we've all seen the effect of WOM in case studies as well as in this blog (Johnny Cupcakes anyone??) I thought I'd just share a little bit of positive WOM in regards to GoldenHorn Cafe. For those of you who may not be aware, Golden Horn is located right next to Campus Tan on the corner of Mass. Ave and Huntington.
Now, how I became obsessed with Golden Horn is actually through a WOM episode. Kennie mentioned Golden Horn on one of our first days of class and it piqued my interest. I've passed by the place so many times and never even thought to stop (in all honesty, I thought it looked kind of sketchy when I first came to Boston). It wasn't until a few days ago that my group members and I were meeting and we decided to go to Golden Horn before meeting one of our other group members at her apartment. I wasn't all that hungry but I wanted to try it out, so I got a strawberry frozen yogurt. Now, I worked at TCBY back in high school, so I know frozen yogurt, but this strawberry frozen yogurt was amazing! It had actual bits of strawberries in it and it was HUGE!!! For not being all that hungry, I was definately stuffed after this cup of frozen yogurt. I've been back several times and each time I've brought a friend and they too love it. So this is my plug for Golden Horn. It is relatively cheap (you get a lot of food for your money), the menu is quite extensive for a cafe, and the food is really very good. I've also had the grilled Chicken panini (#29, for those of you who are already avid lovers) and the Rosted Vegtable pita roll up (#47). And they deliver! So if you happen to be walking by this summer, check it out...you won't be sorry, I promise! -->
Tags: WOM word of mouth Word-of-Mouth Marketing buzz marketing viral marketing marketing communication